Nikon Announces “Trade Up To Z” | An Aggressive Play to Convert More Photographers to the Z Series

From January 27, 2019 to March 31, 2019, anyone can trade in their operating interchangeable lens camera, regardless of camera brand, for a new Nikon Z Series camera and get $400 towards a Nikon Z 7 or $200 towards a Nikon Z 6 in addition to their camera’s trade-in value. They are also offering an additional $100 on the Mount Adapter FTZ when purchased together with a new Nikon Z 6 or Z 7.

Nikon Highlights It’s Weather Sealing | Is This A Strength They’ll Carry Through to Mirrorless?

There’s a lull in DSLR sales at the moment, and that’s for a number of relatively obvious reasons. For one, DSLRs are, for the majority, on the way out. Second, Nikon and Canon are both on the cusp of releasing their own full-frame mirrorless units and the photographic purchasing public is waiting to see what … Read more